PRIVACY POLICY

Privacy Policy

Last updated: Nov 2022

Please read this Privacy Policy carefully as it describes our collection, use, disclosure, retention and protection of your personal information. This Privacy Policy applies to any website, application or service which references this Privacy Policy. Where you provide us with your personal information in any of the ways described in section 2 below, you agree that we may collect, store and use it: (a) in order to perform our contractual obligations to you; (b) based on our legitimate interests for processing (i.e. for internal administrative purposes, data analytics and benchmarking (see section 3 below for more information), direct marketing, maintaining automated back-up systems or for the detection or prevention of crime); or (c) based on your consent, which you may withdraw at any time, as described in this Privacy Policy.

1. Who we are

This Privacy Policy applies to all products, products and services offered by The Crafting Zebra.

2. How we collect information

To the extent permissible under applicable law, we collect information about you and any other party whose details you provide to us when you:

· register to use our websites, products or services (including free trials); this may include your name (including business name), address, email address and telephone number. We may also ask you to provide additional information about you and your preferences;

· place an order using our websites, products or services; this may include your name (including business name), address, contact (including telephone number and email address) and payment details;

· complete online forms (including contact us forms), take part in surveys, post on our message boards, post any blogs, enter any competitions or prize draws, download information such as white papers or other publications or participate in any other interactive areas that appear on our website or within our application or service;

· interact with us using social media;

· provide your contact details to us when registering to use or accessing any websites, products or services we make available or when you update those details; and

· contact us offline, for example by telephone, fax, SMS, email or post.

Providing us with information about others

If you provide us with personal information about someone else, you are responsible for ensuring that you comply with any obligation and consent obligations under applicable data protection laws in relation to such disclosure. In so far as required by applicable data protection laws, you must ensure that you have provided the required Policy and have obtained the individual’s explicit consent to provide us with the information and that you explain to them how we collect, use, disclose and retain their personal information or direct them to read our Privacy Policy.

3. How we use your information

To the extent permissible under applicable law, we use your information to:

· provide any information and services that you have requested or any products or services that you have ordered;

· compare information for accuracy and to verify it with third parties;

· provide, maintain, protect and improve any applications, products, services and information that you have requested from us;

· manage and administer your use of applications, products and services you have asked us to provide;

· manage our relationship with you (for example, customer services and support activities);

· monitor, measure, improve and protect our content, website, products and services and provide an enhanced, personal, user experience for you;

· undertake internal testing of our website, applications, systems and services to test and improve their security, provision and performance, in which case, we would pseudonymise any information used for such purposes, and ensure is it only displayed at aggregated levels which will not be linked back to you or any living individual;

· provide you with any information that we are required to send you to comply with our regulatory or legal obligations;

· detect, prevent, investigate or remediate, crime, illegal or prohibited activities or to otherwise protect our legal rights (including liaison with regulators and law enforcement agencies for these purposes);

· contact you to see if you would like to take part in our customer research (for example, feedback on your use of our applications, products and services);

· to monitor, carry out statistical analysis and benchmarking, provided that in such circumstances it is on an aggregated basis which will not be linked back to you or any living individual;

· deliver targeted advertising, marketing (including in-product messaging) or information to you which may be useful to you, based on your use of our products and services;

· deliver joint content and services with third parties with whom you have a separate relationship (for example, social media providers); and

· provide you with location- based services (for example, advertising and other personalised content), where we collect geo-location data.

Should you wish to change your privacy settings please email info@thecraftingzebra.co.uk 

In addition to the purposes described in this section 3, we may also use information we gather to deliver targeted advertising, marketing (including in-product messaging) or information to you which may be useful, based on your use of the website, products or services or any other information we have about you (depending on the websites, products or services, you may able to configure these features to suit your preferences). Sections 5 and 6 of this Privacy Policy provides further details on how we will do this.

We may monitor and record our communications with you, including e-mails and phone conversations. Information which we collect may then be used for training purposes, quality assurance, to record details about our website, products and services you order from us or ask us about, and in order to meet our legal and regulatory obligations generally.